Using possum yarn is great way to make easy, fast to knit items like hats, scarves and mittens into something very unique and special. Possum fur is usually blended with high quality merino fibres to make a yarn that is light, soft and very warm.
Possum fur fibres are actually hollow, which makes it a natural heat exchanger. This means that garment made of possum-wool blends are very warm in cold weather, and also able to exchange heat when the wearer is active.
This makes possum-wool garments very comfortable and ideal for people who love outdoor activities in colder climates (a great niche to be in as these people are often prepared to spend a lot of money on getting the warmest, most comfortable clothing – think of the prices that high end outdoor and mountaineering brands fetch!)
Some example niche markets are walkers, hikers, mountaineers, golfers, fishermen, kayakers, cross-country and downhill skiiers, mountain bike and push bike riders as well as motorcyclists and vintage car drivers!
Possum wool blends are also very soft to the touch, which means they are an easy item to sell when you can get your customers to feel them and put them on. It is a very lightweight yarn and many times warmer than wool alone, and in knitwear possum fur resists pilling and is a lot fluffier. Possum fur has minimal skin irritation so is suitable for people with sensitive skin.
Possum fur is mostly harvested in New Zealand where the possum is a national pest that causes terrible damage to their world heritage forests. If you buy Supreme Possum Merino yarn they donate 5% of the sale to the preservation of New Zealand environment.
Possum fur yarn is not cheap, but using it will give you superior products that you will be able to charge more for, especially if you target one of the lucrative outdoor activity markets.